Wants, needs and homogenised households: just another day avoiding temptation

I’ve been rather quiet recently, but it’s not because I’ve given up, it’s because I’m doing ok. Over the past few months I’ve had a bit of a reassess and I’m trying to live my life more simply. I’ve been buying more bread from my local bakers, buying less ‘stuff’ that I don’t need and generally working out where I want to go from here. I must confess, I have been buying more CDs as I no longer have a TV, but charity shops are pretty good for CDs too! I was starting to think ‘yes, it’s been two years and finally I’m not finding this ethical shopping thing too much of a struggle.’ My mindset of staying out of the shops to avoid temptation was working. I’ve been spending my time gardening, giving new life to my old furniture and picture frames and I have a pile of fabric I inherited that I intend to make cushions from (thank you Kirsty’s homemade home for the well timed inspiration).

However, I returned home from work last night to find an Ikea catalogue on my doormat. Flicking through the glossy pages I found the old familiar pang of ‘want’, clever disguised as ‘need’ nagging at me. ‘But its only £15 for a 100% cotton duvet cover’ my little brain was crying, ‘that’s so much cheaper and easier than spending £50 on that fair-trade organic cotton and making a duvet cover.’ You can’t fault my logic, but the glaringly obvious still remains. How can Ikea possibly make this stuff so cheap and retain their ethics? The catalogue includes a double page spread of how they intend to improve, using less packaging, including more recycled materials and solar powered lamps which is all very commendable but it’s the very nature of Ikea that I’m opposed to. It’s the mass produced, cheap & cheerful items that make everyone’s house look the same which crushes peoples’ individual style, tells us how our homes should look and homogenises households into something that you can buy online in a few easy steps. Don’t get my wrong, for some people it’s perfect, but I like the way that most of my furniture has a past. For example, my desk used to belong to my mum’s yoga teacher friend, my chest of drawers became mine when a friend moved to America and my Grandma made my bedspread. No one else in the world has a patchwork bedspread like mine! Having said that, I’m still tempted to get the £15 duvet cover; I love my ethics but I also love a bargain!

Primark: Fast fashion or guilty pleasure?

So, another year gone and the news is as bleak as ever. I was planning to report that despite a shameful blip at Christmas my ethical shopping is still on track; the staff in my local charity shop are starting to recognise me as I’m in there around three times a week! Christmas is a hard time for ethical spending, especially with the credit crunch coupled with a shortage of time. I’m afraid a couple of high street stores did benefit from my hard earned cash. Oh and there was the guilty pleasure of collecting a few bargains from Woollies. Onto the more important news: the BBC have reported that budget retailer Primark have been using ‘slave labour’ to produce their cut price crap. Well, we kind of all knew that anyway; the actual shocking part is that these garments were made in sweatshops in the UK. With consumer spending slowing as more people feel the effects of the economic downturn, I doubt this news will even dent Primark’s profits. As redundancies continue, food prices remain high and living costs stretch most peoples pay cheques, Primark’s discount products will seem more appealing despite the bad press. It’s a shame really; it wasn’t that long ago that I was hopeful that ethical shopping was a growing trend with organic, free range and fair-trade on the increase. Now it seems that the old phrase is right: when you’re poor you can’t afford morals. Pity.

New money for old rope: recycling at its best

After a couple of recent blips in my almost untarnished record of ethical shopping (actually, that’s an exaggeration – its just that I’m very good at justifying my unethical spends as essentials!) I have been rather good again. One of my unethical spends (which I was feeling guilty about) was a new pair of jeans which I have recently found out is likely to be one of my most environmentally friendly spends. Apparently, as jeans are so hard wearing compared to most other clothes you are more likely to keep a pair of jeans for years and years than anything else. Which is totally believable as I’ve still got jeans from 10 years ago and they were from a charity shop in the first place! A couple of my other unethical spends were totally justifiable too. I bought a throw with will give my old (second hand sofa) a new lease of life and will protect it from the chocolate that I have a tendency to drop on it! I also bought a coffee table but it was made from reclaimed wood and it looks lovely and old too – I just wish they would have told me what it used to have been! I will soon be tightening the purse strings again and going back to the charity shops. As Christmas is rapidly returning, way too soon, I’m going to need to save every penny I have!